The Eastern Powerhouse is the business-led voice for the East of England. The Eastern region is home to 7 million people, 120 major towns and cities, 800,000+ businesses, 8 universities, 4 international airports, and the UK's largest container port. The East is at the forefront of global trade and is central to the UK's future success to which eastern companies exported £17.9bn worth of services globally in 2023. The session will look at the enormous opportunities we have to import and export in the region and demonstrate that the East is the place to invest, grow your business and go global! We believe that business in the east is local, but our reach is global.